What Brand Are WWE Figures?By Coder| September 27, 2023 Wrestling Blogs What Brand Are WWE Figures? Wrestling fans and collectors alike are often captivated by the world of WWE figures. These action figures bring their favorite wrestlers to life, allowing fans to recreate epic matches or create unique storylines of their own. But have you ever wondered what brand produces these highly detailed and intricately designed figures? Let’s delve into the world of WWE figures and discover the answer. The Mattel Era Since 2010, Mattel has been the official brand responsible for creating WWE figures. This partnership began after Jakks Pacific, the previous manufacturer, lost its licensing agreement. Mattel took over and brought a fresh approach to crafting these beloved collectibles. Under Mattel’s guidance, WWE figures have witnessed significant improvements in terms of quality, articulation, and overall design. The company has made it a priority to accurately capture the likeness and personality of each superstar, making every figure a true representation of its real-life counterpart. The Evolution of WWE Figures Mattel has introduced several innovative lines within the WWE figure series. One notable line is the Elite Collection, which offers highly detailed figures with enhanced articulation. These elite figures feature multiple points of articulation that allow for dynamic poses and realistic wrestling moves. In addition to the Elite Collection, Mattel also produces Basic Figures that cater to both collectors and younger fans. These figures offer a more affordable option without compromising on quality or attention to detail. Collector’s Editions and Exclusive Figures Mattel understands that wrestling figure collectors are always on the lookout for exclusive releases or limited-edition pieces. To cater to this demand, they regularly release special editions or variants of popular superstars. One such line is the Entrance Greats series, which showcases iconic moments from a wrestler’s entrance. These figures come with elaborate accessories, such as entrance gear and authentic theme music. They offer fans a chance to recreate those memorable moments from their favorite wrestlers’ entrances. Mattel also collaborates with major retailers and events to release exclusive figures. These figures are often highly sought after by collectors due to their limited availability. They feature unique designs or special packaging that sets them apart from the regular figures. The Future of WWE Figures As Mattel continues to hold the license for WWE figures, fans can look forward to even more exciting releases in the future. The company constantly strives to improve its products, incorporating fan feedback and staying up-to-date with the latest developments in wrestling. With advancements in technology, we can expect even more realistic sculpts, enhanced articulation, and interactive features in upcoming WWE figures. Mattel has proven its commitment to creating high-quality collectibles that capture the essence of professional wrestling. In Conclusion So there you have it! Mattel is the brand responsible for producing WWE figures since 2010. Their dedication to quality and attention to detail have made these action figures a must-have for wrestling enthusiasts around the world. Whether you’re a collector or a fan looking to reenact your favorite matches, Mattel’s WWE figures offer an immersive and exciting experience.